Nicotine-Free Vapes: Are They Still Regulated in the UK?

Nicotine-free vapes (0mg e-liquids and shortfills) have grown popular among consumers looking for the sensory aspect of vaping without nicotine. But many retailers ask: are these still regulated in the UK?

As of 2025, 0mg products fall under general product safety laws rather than the Tobacco and Related Products Regulations (TRPR). This means:

– No nicotine warning labels are required.
– Bottles larger than 10ml are allowed.
– However, ingredients and packaging are still scrutinised by Trading Standards for safety.

Retailers should clearly distinguish 0mg options from nicotine products in-store and online. SEO content can target keywords like ‘nicotine-free vapes UK legal’ and ‘best 0mg e-liquids’.

For consumers, nicotine-free vapes remain a legal and accessible option, but buyers should still ensure products meet UK safety standards. For shops, highlighting 0mg ranges online can capture a growing audience of lifestyle users who want the vaping experience without nicotine dependence.